A backyard build, a midnight meeting, and a 30-day turnaround into ownership—this is how Eternity Buildings took shape and why it’s gaining ground. We sat down with Gary Boyle, Ron Ackerman, and Andrew Boyle to unpack the leap from YouTube lessons to code-driven production, the power of an open-handed industry, and the systems that turn leads into loyal customers.
The conversation digs into what buyers actually value: clean builds, fast fixes, and a brand that stands behind its work. Ron shares how process tweaks move from whiteboard to workflow without weeks of wheel-spinning, while Gary explains why they repair issues in the field even when fault is fuzzy. That choice, echoed by consistent reviews, feeds trust—and trust fuels sales. From there, we go deep on growth: finished “Platinum” units that bridge sheds and ADUs, hurricane-rated engineering and inspections, and a four-year cycle of recertification that keeps teams sharp and products resilient.
The digital shift is impossible to ignore. Customers are using AI to find local builders and even the specific salesperson with the best reviews. So the team treats SEO as a must-have, pushes authentic video to humanize the sales process, and streamlines home-to-checkout journeys with configurators, digital contracts, and easy payments. We talk social as pay-to-play, why cadence beats one-off boosts, and how many lots are winning by reducing static inventory and investing in inbound. If you’re wondering where the shed industry is headed—think faster content, clearer proof, and products that match how people want to live.
Whether you’re a dealer, manufacturer, or sales pro, you’ll leave with a playbook: ask for reviews by name, ship video weekly, act on customer feedback, and align your line for speed and quality. Subscribe for more candid conversations, share this episode with your team, and leave a review to help other shed pros find the show.
For more information or to know more about the Shed Geek Podcast visit us at our website.
Would you like to receive our weekly newsletter? Sign up here.
Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.
To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.
To suggest show topics or ask questions you want answered email us at info@shedgeek.com.
This episodes Sponsors:
Studio Sponsor: Shed Pro
