“What gets measured get managed.” – Peter Drucker
Over the last 20+ years in the wellness industry, what I have found fascinating is how our performance dashboard has evolved – in other words, how we measure the performance of our dashboard.
I remember the Key Performance Indicators (KPIs) we used to measure back then, and how over the years we kept introducing new ones, along with all the different ways to calculate a given KPI.
While it is fascinating to witness the creativity and time that goes into the developing and measuring all the new KPIs, I wonder how useful a use of time these initiatives are; I wonder whether measuring these KPIs really moves the wellness revenue and contribution needle. And I also wonder whether we really know what these KPIs are telling us. Do we really have a reliable benchmark to measure ourselves against?
In today’s episode, I delve into the one gamechanging KPI that very few wellness leaders measure, and that is the Wellness Revenue Contribution Rate.
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Are you ready to take wellness to the next level?
Here are 2 ways I can help:
1️⃣ WHO: Wellness directors who want to join 1% of wellness leaders
📌 WHAT: The Wellness Asset Academy
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2️⃣ WHO: Owners of small, independent hotels with a strong wellbeing focus
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💡 Why work with me?
I know what works with wellness and I also know what doesn’t. I’ve made the mistakes so you don’t need to – saving you thousands of dollars on bad decisions.
✅ #1 best-selling author, global wellness expert
✅ 40+ projects in 20+ countries across Europe, Middle East and Asia Pacific
✅ Top brands: Abadía Retuerta, Four Seasons Hotels & Resorts, Accor, Six Senses Resorts & Spas
✅ Interviewed over 150+ hoteliers worldwide
