If we don't define our terms, we don't have a strategy. The third episode in a series on basic tests of our strategy.
Previous episode: The Stupid Test(S2:E7)
Related episodes: What Is Winning? (S1:E6); Choice, the First Element of Strategy (S1:E11)
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The Successful Strategist is a production of Prospera LLC, a consulting firm providing strategy development, non-profit due diligence, crisis management, and interim executive management to mission-driven organizations and philanthropists.