In this episode of The LVR Podcast, Ruan Burger and Marissa Schulze dive into Week 1 of the Broker Journal: New Journey, New You. The focus is simple but powerful — getting real clarity on who is actually referring to your business, and why.
Ruan challenges brokers to stop chasing new lead sources and instead take a hard look at what's already in front of them. Who are your top three referral partners? Which clients in your database are raving fans with the potential to refer regularly? And crucially — are you doing enough to nurture those relationships, or are you just hoping they'll keep sending work your way?
The conversation also tackles the quality vs. quantity debate when it comes to referral partners, with Ruan making a strong case for fewer, deeper relationships over a wide but shallow network. The episode wraps with a practical challenge: document your referral story, understand why people send you business, and use that as the foundation for your pitch to the next wave of referral sources.
Ready to work through Week 1 yourself? Explore the Broker Journal at successandbroker.com.au/the-broker-journal
Thank You To Our Hosts: Ruan Burger and Marissa Schulze
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