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Making money in food and drink is hard - almost impossible when you procrastinate and focus on all the wrong things.
I bet if you’re here you may already know that there’s a lot to consider and many actions to take.
73% of packaged food and drink brand owners don't pay themselves a wage because there is no profit to set aside for all their time and effort.
Listen to my insights into what the five typical mistakes foodpreneurs make are, and get answers to these questions:
- How do you go about creating a business from a food and drink product that puts more money in your pocket?
- What should you charge?
- Should you build velocity or value?
- Is creating a brand important? And if so what does that actually mean?
- What if you don’t know your numbers, what number should you start to familiarise yourself with so you are confident that you’re doing the right things?
- And what about approaching buyers in either the retail or foodservice channel?
Season 15
Season 15, out now, is 'Marketing Season' and is being presented by Foodpreneurs Festival.
The highly anticipated 2026 BiteBack Awards & Foodpreneurs Festival are both must-attend events dedicated to bringing consumer packaged goods food, drink (alc and non-alc), pet and supplements brand owners, buyers, media, industry specialists and distributors together under one roof.
You can't miss these events. Here’s why:
- Thousands of stockists looking for new products for their shelves.
- A chance to pitch for funding + mentorship to scale your brand.
- Workshops tailored to where you’re at - whether you’re just starting or scaling big (THIS IS NEW!)
- A NEW Marketing Clinic for hands-on brand strategy - you'll leave with five key messages ready to use.
- Opportunities to get recognised and get your brand in front of industry experts, media, buyers, distributors and fellow brand owners.
- If you’re an Industry Specialist, tap into a highly engaged, niche audience.
- And much, much more.
The full program drops early 2026. For now, block out May 21-22 and click this link to see how you can be part of it.
