Making your food and drink brand stand out in a crowded market can be challenging. Retail shelves are more competitive than ever, with thousands of new food and drink products launched every year.
But there is a way to cut through the noise and boost your profits (even in these tough economic times with consumers cutting back on spending).
How? By implementing key actions and focusing on the right things based on your level of revenue.
In the latest episode of Foodpreneur with Chelsea Ford podcast, I’m sharing a secret revenue ladder that has helped my food and beverage clients put more money in their pockets. It's a game-changer, and it's never been shared publicly until now.
Listen now to discover:
🪜 The one thing to focus on for the balance of the year to double your revenue, or to get your revenue to the next level it should be at.
🪜The 3 things successful food and drink brands are built on.
🪜 What to focus and action based on your revenue.
🪜 How a brand dominated the yoghurt market in just 8 years through word of mouth.
🪜Key attributes to improve your income during a cost-of-living crisis.
🪜And much more!
LINKS & RESOURCES
If you haven’t listened to Episode 78 (36 mins), ‘Collaboration: Increasing Brand Awareness & Sales on a Budget' listen here.
Season 15
Season 15, out now, is 'Marketing Season' and is being presented by Foodpreneurs Festival.
The highly anticipated 2026 BiteBack Awards & Foodpreneurs Festival are both must-attend events dedicated to bringing consumer packaged goods food, drink (alc and non-alc), pet and supplements brand owners, buyers, media, industry specialists and distributors together under one roof.
You can't miss these events. Here’s why:
The full program drops early 2026. For now, block out May 21-22 and click this link to see how you can be part of it.
