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Lee Woodward shares a communication framework built around “calling on the rebound” to improve conversions and avoid lost sales.

• make calls only after a price update is opened, using notifications as your trigger
• shift from cold calling to informed, value-based conversations
• interview owners with strong questions rather than presenting at them
• use tourable moments to ask sensitive questions and guide the listing discussion
• respond to owner answers on the rebound with relevant market context
• uncover the real pathway to yes by asking why other agents weren’t appointed
• use solutions like sale funder to remove financial barriers to selling
• follow up proposal opens with rebound calls to progress the listing
• manage active listings by sharing relevant sold data to reset expectations
• claim buyer doors on the rebound and turn lost buyers into future clients

A practical, rebound-driven communication system that strengthens relationships, improves conversion, and ensures you finish the sale you start.



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