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We unpack how to manage buyer expectations, handle price conversations, and guide nervous buyers through uncertain markets. With real scripts and live role-play, this episode shows how calm communication, preparation, and transparency lead to better auction outcomes.

• handling aggressive price questions with confidence
• giving realistic price indications without overcommitting
• managing pre-auction offers and buyer expectations
• calming nervous buyers on the lawn
• maintaining composure to influence buyer behaviour
• preparing buyers emotionally and financially for auction day
• nudging buyers up without pressure or confrontation

A practical masterclass in buyer psychology, auction communication, and staying in control when the market shifts.



Hosted by Lee Woodward Training Systems

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