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In this episode of We Are Selling, Lee Woodward is joined by Danny Grant for a practical and timely conversation on leverage marketing, and why clear, confident marketing conversations matter more than ever as the market stabilises in pricing.
Together, they unpack one of the most common objections agents face today, concerns around advertising spend and whether “all that marketing” is still necessary when properties once sold so quickly. Danny shares real-world dialogue and insights that help agents reframe marketing as more than attraction, but as a powerful emotional and validation tool for buyers.
💡 In this episode, you will learn:
Lee also shares practical strategies around preparing the market before a listing goes live, protecting the asset, and avoiding the biggest risk in real estate, allowing a property to sit too long and lose perceived value.
Hosted by Lee Woodward Training Systems
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