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We outline the career and approach of Zali Reynolds, from agent to business owner and social contributor.

• started in WA at 18, moved to Melbourne to grow experience
• used one-to-one lead generation via letterbox drops and price drive letters
• achieved 69 appraisals in one month, building a strong database
• scaled with administrative support and a high-performing team
• focuses on the mid-range market ($1.5–$4M) and aligned client tribes
• manages 80–100 properties annually with systems-driven efficiency
• personally engages on social media to connect authentically with clients
• mentors and structures onboarding for new agents to build performance
• integrates philanthropy via Shelter, building homes for homeless families in Cambodia

A practical example of career growth, systems, and purpose-driven real estate leadership.



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