Crunch Fitness went bankrupt in 2009 and today it’s valued at over $1.5 billion. So what changed? In this video, I break down the real numbers behind the Crunch Fitness franchise model, including startup costs, royalties, membership data, cash operating profit, and what the FDD actually reveals about how much these gyms make. We’ll look at sales by performance tier, rent costs, equipment financing, churn risk, and whether this is truly one of the most profitable gym business models in 2026. If you’re thinking about buying a fitness franchise like Crunch or Planet Fitness, this breakdown will help you understand the real risk and real upside before you invest.
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