Great freelancers often build average businesses while average freelancers build great ones. That sounds wrong, but it's what actually happens. The difference? Consistency beats brilliance every time, and knowing the difference between working hard and doing hard work is a big part of success.
In this episode, Treasa sits down with Ed Deason to explore why "perfect" freelancers get stuck polishing every deliverable while consistent freelancers build momentum through imperfect action. They talk about the hard work vs working hard distinction, why willpower will always fail you, and how to remove emotions from business decisions.
WE TALKED ABOUT
About Ed Deason
Ed Deason is a business coach specializing in working with founders and entrepreneurs ready to scale, pivot, and build their ideal businesses. With over 15 years' experience and an MBA, Ed's coaching has helped clients gain clarity, confidence, and achieve real results.
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Mentioned Resources:
About Treasa Edmond
Treasa Edmond is a content strategist, business coach, and podcast host who helps freelancers and consultants transition to confident business leaders. She's been referral-based for five years, rarely needing to prospect for new clients, and teaches practical frameworks for pricing strategy, client boundaries, and business systems through her coaching programs and the Boss Responses podcast. Her goal is to help you build the business you need so you can live the life you want.
Connect with Treasa:
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