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In this PMoP podcast episode, Mitch shares lessons from FilmLaab on why honest communication is key in video production and business. He talks about his shift from people-pleasing to being direct, and how pushing back on ideas can lead to higher quality of work. He highlights the importance of utilizing tools like Frame.io for clear feedback, and how straightforwardness and setting expectations from the start gives you a real competitive edge.

This episode was filmed on November 6th.

00:00 Intro
01:32 When Bad Communication Kills Good Creative
03:04 The Pre-Shoot Breakdown That Almost Failed
05:38 Pre-Production Sets Expectations for Everyone
08:42 Setting Clear Expectations with Creative Collaborators
10:44 Recovering People Pleaser Learning Brutal Honesty
13:17 Challenging a Client's Influencer Marketing Strategy
18:23 Something Always Goes Wrong on Set
21:27 Letting the Best Idea Win
23:29 Streamlining Post-Production Through Clear Communication

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