Marketers and Salespeople Setting Goals. They can’t effectively operate by the seat of their pants!
Marketers and salespeople need power. Not power OVER someone, but the power to be effective. In the land of business, setting goals is not just a helpful practice; it's a foundation of success. This is especially true for marketers and salespeople, whose roles often involve crossing complex landscapes of competition, consumer behavior, and ever-evolving market trends. Yet, merely imagining goals in the mind isn't enough to drive the necessary action and accountability. Goals need to be formalized, written down, and displayed prominently to ensure visibility and accountability. By doing so, salespeople and marketing teams can unlock their full potential and achieve remarkable results.
