Let's be politically INcorrect for a bit. Regardless of industry, if a startup or ultra-small business bought all of the requisite infrastructure to ensure successful execution of a win, they would go bankrupt. Leadership is not "spending away risk." Heck, anybody can do that. real leadership is understanding what risks must be managed. The easiest way to manage infrastructure risks is to have a robust infrastructure PLAN that can be IMMEDIATELY executed. Are there still risks? Absolutely. But your company will avoid the catastrophic risk of going bankrupt funding corporate infrastructure before it is fully needed.
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