Description

Company: Dapper Codes

Guest: Kelly Gordon

Year Started: 2007

Employees: 1-10

Most agency owners don’t realize how long they’ve been operating in survival mode, it becomes default. In this episode, Kelly Gordon of Dapper Codes shares what it really took to move from reacting to everything to leading with intention. You’ll hear the turning points, the mindset shifts, and the cost of staying in “hard mode” too long.

Key Takeaways

• The unseen impact of staying in survival mode
• Why hard things take much longer than we expect
• How positioning evolves over time, not overnight
• The danger of selling services you shouldn’t
• What changes when vision finally replaces urgency

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