Description

Company: Monomoy Social Media
Owners: Nicole Porter
Year Started: 2017
Employees: 1-10 

What do chocolate truffles and social media management have in common? For Nicole Porter, founder of Monomoy Social Media, they’re both chapters in her journey from hands-on hustle to building a fully remote agency designed for flexibility and impact. In this episode, Nicole shares how a simple act of helping a friend with Facebook launched a new career and how she now empowers women and nonprofits through thoughtful, scalable marketing services.

Key Takeaways

• The unexpected customer service lesson that reshaped her business philosophy
• How Nicole turned a side hustle into a full-time agency
• Why flexibility isn’t a luxury, but a business model (especially for working moms)
• The secret to hiring friends and keeping both your friendship and standards intact
• How to structure remote teams for async communication and lasting culture