Many businesses today face challenging times—the market is oversaturated with supply, and, therefore, strong competition exists. A product is just a commodity, so there is always a substitute for it. How to make your product stand out in the market and drive sales? What can help you create an emotional connection with the customer? In this episode, you will find answers from Daniela Rossi – Buying & Merchandising Retail Consultant with more than 20 years of experience.
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