A shy new hire walks into rent-to-own, gets labeled “the mute girl,” and ends up becoming a trusted salesperson customers ask for by name. That arc—uneasy beginnings to confident service—is the heartbeat of our conversation with Angelica Felix Damas, and it’s a powerful look at how mentorship, product fluency, and creativity can rewrite what sales success looks like in RTO.
We get honest about hiring myths and generational habits. Do you really need extroverts to sell? Angelica shows how knowledge-based selling, empathy, and simple rituals—like greeting customers by name and listening for what a family truly values—can outperform volume tactics. We dig into training that works for quieter reps: safe role-plays, product deep dives, and small wins that build momentum. She shares why trade shows like MRDA and RTO World changed her trajectory, from seeing modern vanities and smart TVs to capturing class notes, summarizing with AI, and teaching teammates what’s next.
We also explore how to make social media worth watching. Forget stale promos—lean into human, light humor and practical micro-demos that match mobile-first attention. Angelica breaks down how AI can help non-editors draft captions, trim clips, and turn learnings into posts your community actually uses. For owners and managers, we map a clear path: hire for drive and care, coach for product mastery, and build a creative culture that experiments in public. The result is stronger sales, better collections, and customers who feel seen.
If you’re rethinking how to spot potential, train for confidence, and turn your floor into a learning engine, you’ll walk away with concrete steps and renewed energy. Subscribe, share this with a manager who hires, and leave a review with the one thing you’ll try this week—we’ll feature our favorite takeaways on a future show.
APRO
Association of Progressive Rental Organizations
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