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Your clients don't need you to make everything feel better. They need you to help them trust themselves while feeling uncertain.

This is the line between emotional over-holding and confidence building. It's subtle. And if you're a coach who cares deeply about your clients, you've probably crossed it without realizing.

Emotional over-holding looks like carrying more of the emotional weight than the client needs. It looks like reassuring excessively, pre-processing their feelings before a session even starts, and softening reality because you're worried about how it will land. It comes from good intentions, but over time, it doesn't build confidence. It can actually erode it.

This week, we’re sharing six specific patterns that show you where this happens most often. Once you can spot them, you can shift how you guide without becoming cold, disconnected, or less compassionate. 

Because the goal isn't to care less. It's to help your clients build capacity instead of borrowing yours.

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