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Using your business story in your marketing can be highly beneficial for several reasons:

  1. Differentiation
  2. Emotional connection
  3. Authenticity
  4. Memorable brand identity
  5. Different marketing channels
  6. Engaging storytelling
  7. Long-term brand building

Remember, when incorporating your business story into your marketing, it's essential to consider your target audience's interests and preferences. Tailor your story to resonate with them and showcase how your business can meet their needs or solve their problems.

Julie Fairhurst - a sales strategist, storyteller, author, and certified master persuader who can help take your business to the next level. With 33 years of award-winning experience in promotion sales and strategies, Julie is a true expert when it comes to crafting compelling sales strategies that get results.

Julie's expertise lies in her ability to create powerful narratives that engage and inspire potential customers. By combining her storytelling skills with her sales knowledge, she can help you create a unique brand message that resonates with your target audience and drives conversions.

As a certified master persuader, Julie has the ability to influence and convince even the toughest of customers. She has a proven track record of developing effective sales techniques that generate real results, and she can teach you how to do the same for your business.

Reach out:
julie@changeyourpath.ca

Julie Fairhurst Academy on Facebook
https://www.facebook.com/juliefairhurstcoaching

www.juliefairhurst.com

Julie Fairhurst on Linkedin
https://www.linkedin.com/in/salesstrategistjuliefairhurst/


Join the Movement - Women Like Me Community

Who Is Julie Fairhurst?

Speaker • Author • Business Strategist • Founder of Women Like Me

Julie Fairhurst is a force of nature disguised as a woman with a pen and a business brain built for impact. As the founder of the Women Like Me Book Program, she has opened the door for women around the world to share their truth, heal their past, and rise into their power. Since 2019, she has published more than 30 books and over 350 true-life stories — without charging a single writer a dime! Why? Because women’s stories deserve daylight, not gatekeeping.

With 34 years in sales, marketing, and successful business leadership, Julie knows how to turn storytelling into influence and influence into income.

Her mission is clear and unapologetic: break generational trauma one story at a time and help women elevate both emotionally and financially. She doesn’t just publish books, she builds brands, confidence, and possibility, giving women the tools to rewrite their futures, grow their businesses, and lift their families with them.


Julie's Website