The ROI of Joy
In this episode of What One Thing, host Devon Montgomery Pasha speaks with Liz Lathan, CMP, co-founder of Club Ichi, about the power of community, curiosity and human connection in the meetings industry.
With a career that spans global event marketing roles at companies like Dell and IBM, Lathan has long believed that the most meaningful business outcomes come from environments where people feel comfortable connecting authentically. Through Club Ichi, she has created a community where experiential learning, collaboration and creativity take center stage, often through unconventional formats that encourage participation and shared discovery.
During the conversation, Lathan reflects on how her engineering-style curiosity and willingness to ask questions helped her rethink traditional event structures and focus on designing moments that bring people together. Whether it’s reimagining networking or creating spaces where attendees can contribute ideas and solve problems collectively, her approach centers on one simple truth: relationships drive results.
