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Mat Rogers is the COO of Lizard Marketing: https://lizardmarketing.co/
Check out his Youtube!: https://www.youtube.com/channel/UC3jrLeW4g9mAlbXlbGxsVFw
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The Pest Control Millionaire Podcast is all about helping small business owners scale their lawn and pest companies by talking to experts in the service industry.
For business coaching and mentorship, visit: pestcontrolmillionaires.com
Produced by Sofia Salaverri and Dalton Fisher, Fisher Multimedia LLC
FisherMultiMedia.com
Chapters:
00:00 — Intro & Why Agility Wins Right Now
04:50 — The $99 SEO Trap: Cheap AI Content
07:00 — Scaled Content Abuse & the Google Red Card
10:30 — Pricing, Human Experience & Domain Penalties
19:20 — LSAs Are Folding Into Google Ads
23:00 — Daily Budgets, Export Your Data & Dallas Wrap-Up
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