During the 2022 Christmas season, Union & Finch owners, Ed and Shahnaz Hanna, released t-shirts for sale featuring the classic Hess's logo. The response from Hess's fans was unexpectedly large and the t-shirts sold out immediately. Through a sister-brand, Queen City Apparel, Ed and Shahnaz printed more t-shirts to meet the public demand during the holidays-- a time when Hess's nostalgia is at its peak.
Ed discusses witnessing the power of the Hess's brand; if nostalgia is good or bad for us; and what he believes could be at the heart of Hess's status as a Lehigh Valley icon.
Purchase a t-shirt next time you’re at Union & Finch for happy hour, brunch, or “Burger and a Beer” on Thursday nights. Regular T-shirts are unisex and come in various sizes, or grab a crop top Hess’s tee. Or order online at dynamiteshirtprinting.com/collections/union-finch.
See Kate and Ed discuss Hess's on WFMZ TV Channel 69!
The Patio's original music: Theme created and produced by Dave Meyers, with Vocals by Sam Cummings.
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