What if walking away from $1 billion a year was the smartest business
decision you ever made?
Hobby Lobby has 900+ stores and roughly $7 billion in annual revenue —
and they've never once opened on a Sunday. David Greene was fined
$1 million a month for refusing to fund birth control. He refused to
take the company public so no shareholder could ever force him to
compromise. And it all started with a $600 loan and a kitchen-table
conviction.
In this episode, Cody and Esther dig into the Hobby Lobby story and
the principles behind it:
· The compartmentalisation mistake most Christian entrepreneurs make
· How to make God your CEO instead of trying to do it on your own
· Why integrity (not branding) is what people actually notice
· What to do when your faith costs you real money
· Why "I'll never do business with a Christian again" keeps Cody
up at night
We also tackle the harder questions: where IS the line between faith
and business? Is conviction "extreme"? And why does God actually
welcome your doubts and questions?
If you're a Christian entrepreneur trying to build without compromise,
this is for you.
00:00 🎬 Cold open
00:39 💰 The $1B Sunday closure
03:30 🏪 Why Hobby Lobby is closed every Sunday
04:48 🏛️ Fined $1M a month for their faith
05:43 📊 Why they never took the company public
07:13 ❌ The compartmentalisation mistake
09:44 👑 Make God your CEO (logos + rhema)
13:00 🔍 Plan B and the line
16:06 ❓ The edgy question — where IS the line?
22:12 🕊️ God invites your doubts
26:19 😤 "I'll never do business with a Christian"
30:10 📖 Deuteronomy 8:18 — remember the Lord
32:34 🙏 Close
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