While traditional forward logistics gets most of the attention, reverse logistics (in essence, returns) is a significant part of business as well. And our guest on this episode of The Intermodal Logistics Podcast explains how doing it right means a circular approach.
Rich Bulger is the Founder of All Things Circular and author of "Going Circular: The Evolution of Reverse Logistics Into a Competitive Weapon." Rich explains how an early job at Verizon involving used phones got him into the reverse approach, and how experiences with Cisco and other companies - along with others in the industry - helped him triangulate the circular approach.
Rich tells us what goes into reverse logistics and how businesses can win with an approach that looks not only at the first, but the second customer. He also goes over how younger generations make purchases expecting to return or resell, how sustainability factors in, and how the Trump Administration's tariff policy actually encourages resale over new product purchases.
Find Rich on Linkedin at linkedin.com/in/rich-bulger-43b02112 and visit All Things Circular at allthingscircular.com, where you can find more about the company, Rich's podcast of the same name, and his book.
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