Have you ever felt threatened by another business that's too similar to yours?
Ever noticed someone selling a program that's almost identical?
You're not alone. Most female entreprenuers have a complicated relationship with competition.
Should you ignore your competition, keep an eye on them from a distance or invite them to collaborate?
In this episode, Rachel Lubchansky, a Business and Leadership Coach for Women, discusses the most effective ways to approach competition in business.
We discuss why it's important not to turn a blind eye to your competition, what you can learn by co-existing and even supporting your competition and how shifting from a "me vs. them" mindset to "how can we kick ass together?" can do wonders for your business.
Spoiler alert: you don’t have to crush your competition to succeed.
Women can—and do—rise by lifting each other up.
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For more information on joining the Powerful Women Rising Community: https://www.powerfulwomenrising.com/joinpwrc/
Connect with Powerful Women Rising on Instagram:
https://www.instagram.com/powerfulwomenrising
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Episode Highlights:
(05:05) Embracing those in the same industry who share similarities is achievable without feeling threatened.
(09:10) Shifting your perspective to view your business beyond competition allows for a broader focus on growth.
(12:27) What are the advantages and disadvantages of disregarding the concept of competition?
(20:35) Moving from a competitive mindset to a collaborative one can result in the formation of synergies among different businesses!
(22:26) Women can achieve business success without being competitive!
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To connect with Rachel Lubchansky:
Website: https://relimpact.com/
LinkedIn: https://www.linkedin.com/in/rachel-lubchansky/
Facebook: https://www.facebook.com/rachel.lubchansky
Connect with Your Host!
Melissa Snow is a Business Relationship Strategist and the founder of Powerful Women Rising - a business growth ecosystem for female entreprenuers who want to create real momentum through real relationships.
Inside the PWR Connect Network and the PWR Business Growth Mastermind, Melissa helps women in business get build relationships, increase visibility and get more referrals without pressure, perfection or performative networking.
She's on a mission to change the way women grow their businesses - proving that you can be authentic, values-driven and profitable at the same time.
Melissa lives in Colorado with two dogs (Peyton and Ally), three cats (Giorgio, Karma and Betty) and any number of foster kittens. She hates winter, seafood and feet. She loves iced coffee, Taylor Swift, and buying books she'll never read.