As 2016 progresses and global instability and public debate about environmental protection continues, more younger consumers are keen on becoming "changemakers" and embracing social causes. From buying 'responsible' brands to pairing down consumption, these "changemakers" are having an impact on the economy, lifestyles and buying habits.
Introducing Opportunity Minded, a new series from Euromonitor International designed for forward-thinking business leaders like you. Each episode tackles a strategic approach or topic on corporate agendas. You’ll hear from our experts who share in
