The Middle East is well adapted to Western trends, as Middle Eastern countries are very well aware of international brands and their appeal due to social media. However, the strong retail sector and the culture of heading to a shopping mall as a leisure activity are facilitating the development of the retail and personal accessories scene further.
Introducing Opportunity Minded, a new series from Euromonitor International designed for forward-thinking business leaders like you. Each episode tackles a strategic approach or topic on corporate agendas. You’ll hear from our experts who share in
