The homewares market performed well in Eastern Europe in 2012, with stove top cookware taking the top spot in category sales. In homewares retailing, IKEA showed strong growth as a result of diversified product lines at affordable prices. Counterfeit items, created to look like popular brands, pose a threat; however, homewares will continue modest growth and reach pre-crisis levels by 2016-2017.
Introducing Opportunity Minded, a new series from Euromonitor International designed for forward-thinking business leaders like you. Each episode tackles a strategic approach or topic on corporate agendas. You’ll hear from our experts who share in
