There seems to be an app for everything, making it hard to believe the Apple App Store launched only in 2008. Daphne Kasriel, Consumers Editor at Euromonitor, explains current app trends including photo sharing, green consumers, life management and shopping. Although there are millions of apps available, there is still room for growth as consumers demand apps for new areas such as home automation and personal assistance.
Introducing Opportunity Minded, a new series from Euromonitor International designed for forward-thinking business leaders like you. Each episode tackles a strategic approach or topic on corporate agendas. You’ll hear from our experts who share in