What does business actually look like when it's built for your brain? In this episode of A Trauma-Informed Future, host Katie Kurtz sits down with neurodivergent business coach Pippa Parfait (she/they) of Disobedient Business Co. for an honest, validating conversation about why so many neurodivergent entrepreneurs feel like they're failing — when really, the systems were never designed for them in the first place. This is for anyone who has or is currently masking, conforming, and trying to squeeze their neurodivergent brain into a business model built on neurotypical norms. This episode offers a glimpse at what a brain-friendly business actually looks like in practice: flexible systems that work with your nervous system, not against it and a radically simple approach to starting a business that ditches the obsessive niche-drilling in favor of just getting out there and connecting with humans. This episode is for anyone who has ever looked at conventional business advice and thought I know this should be working, so why does it feel so wrong? because the answer might not be you. It might just be the blueprint.
Learn more about Pippa:
Pippa Parfait (she/they) is a coach and mentor for ADHD and Autistic business owners, and co-founder of The Disobedient Business® Co. Having spent years in corporate and public sector leadership before retraining as a coach in 2016, Pippa brought her systems expertise and strategic thinking with her — and quickly realised that almost all of her clients were neurodivergent founders who needed a completely different approach to business. Her own late AuDHD diagnosis made everything click into place: what had always been labelled disobedience was just her brain working in a system not designed for it.
Through the Disobedient Business® Mastermind and brain-friendly digital tools, Pippa helps established ADHD and Autistic business owners build strategy, structure and self-trust so they can create a business they can actually live inside. Always armed with an inventive swear word, an 80s/90s reference and three drinks on the go. Fair warning: if she says "lovingly", a truthbomb is incoming.
About The Disobedient Business® Co
The Disobedient Business® Co. exists to make business actually possible for ADHD and Autistic founders — in a way that works with their brain, not against it.
Founded in 2016 by mother-and-spawn duo Pippa (she/they) and Lucy Parfait (they/them), DBCo. was built on a pretty simple (and apparently radical) premise: that the reason so many neurodivergent business owners are struggling isn't a personal failing. It's that they've been handed a neurotypical blueprint and told to get on with it.
Through their high-touch Disobedient Business® Mastermind and brain-friendly digital tools, Pippa and Lucy help established ADHD and Autistic business owners buil
Say ‘hello’ on Instagram or LinkedIn
Catch up on podcast episodes
FREE Guide: Talking Through Turbulent Times
Learn about the new era of trauma-informed practice workshop 3/12
Book a 90 minute Strategy Session with Katie
Get certified + create a sustainable practice with TRUST™ Works
Interested in a keynote or consulting? Connect with Katie!
