In this episode, Steve's guest is Manel Berga. Manel is responsible for lead generation and lead management for Novonesis, with a particular focus on using LinkedIn to find, nurture and actively manage prospects using LinkedIn. Steve and Manel discuss how sales people can proactively identify and reach out to potential customers successfully and effectively using social selling, specifically LinkedIn
Manel Berga on LinkedIn https://www.linkedin.com/in/manelberga/
Seth Godin book on Permissive Marketing here
Steve Vaughan, Jonathan Cooper, Pru Layton, Christian Walter, Pascal le Floche, Jayne Green and Jonathan Slasinski are Sales Trainers from george james ltd. You can email the show at: Podcast@georgejames-training.com
The trainers on LinkedIn:
Steve Vaughan https://www.linkedin.com/in/steve-vaughan-salestrainer/
Jonathan Cooper https://www.linkedin.com/in/jonathan-cooper-18716b1/
Pru Layton https://www.linkedin.com/in/pru-layton-b46a3528/
Christian Walter https://www.linkedin.com/in/christian-walter-a1857b1/
Jayne Green https://www.linkedin.com/in/jayne-green-salestrainer/
Pascal Le Floch-Riche https://www.linkedin.com/in/pascal-le-floch-220ba46/
Jonathan Slasinski https://www.linkedin.com/in/jonathan-slasinski-449a655/
george james training website https://georgejames-training.com/
