In today's episode (176) of the EAT, CAPTURE, SHARE podcast, I'm having an honest and vulnerable conversation with friend, stylist and food photographer, Silvia Bifaro. We talk about the dark side of content creation, unrealistic followers’ expectations, and the rise of transactional engagement on social media. Looking behind the scenes of content creator life, this heartfelt chat shines a light on how to stay human in a world increasingly shaped by AI.
Here's what else you can expect from today's episode...
- Silvia introduces herself.
- I outline the Instagram events and the unexpected response that sparked this honest conversation about social media culture and creator pressure.
- Silvia reflects on how Instagram is shifting, and not necessarily for the better.
- We explore why genuine audience connection and authentic engagement still matter for sustainable content creation.
- A candid discussion on the rise of transactional engagement and how social media relationships are changing for food creators.
- We open up about the real life behind the content — creator burnout, personal boundaries, business decisions, and supporting online communities.
- An honest look at balancing authenticity with smart business strategy as modern food content creators.
- In the age of AI and content creation tools, Silvia shares her predictions for how the creator industry may evolve over the next five years.
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