After experiencing a friend's harrowing ordeal with being roofied, Shirah Benarde set out to create a practical and life-saving solution – a drink-cover scrunchie now known as NightCap. Discover how Shirah overcame the challenges of entrepreneurship at a young age to disrupt the market with a product that's ensuring safety, one drink at a time. Learn about her experience on Shark Tank and ongoing partnership with Lori Greiner, the importance of self-confidence, and the power of taking action. We also discuss the alarming rise in drink spiking incidents, the crucial role of awareness, and the collective responsibility to support victims. Whether you’re an aspiring entrepreneur or passionate about women's safety, this story will leave you inspired and better informed. Tune in and share this vital conversation! #WomenEntrepreneurs #DrinkSafety #SharkTank #NightCap #Inspiration
To order or for more info, visit Shirah’s NightCap website: https://nightcapit.com/
In Your Dreams podcast: https://podcasts.apple.com/us/podcast/in-your-dreams/id1676188563
Shark Tank episode: https://youtu.be/lhci2lyvNZ8?si=SaevaRtsEmvOSLSr
Connect with Shirah on LinkedIn: https://www.linkedin.com/in/shirah-benarde-951083195/
Or Instagram: https://www.instagram.com/shirahbenarde/
00:00 Introduction to Shirah Benarde and NightCap on Shark Tank
01:09 Meet Shirah Benarde: The Entrepreneur Behind NightCap
01:54 The Origin Story of NightCap
03:21 Addressing the Problem: Drink Spiking
05:46 Challenges and Awareness in Drink Safety
11:33 Shark Tank Experience and Lori Greiner's Involvement
12:58 Growth and Expansion of NightCap
15:45 Entrepreneurial Journey and Overcoming Self-Doubt
21:03 Social Media and Outreach Strategies
22:54 Understanding the Red Zone
23:47 Safety Tips and Awareness
25:38 Advice for Parents
27:42 Raising Awareness Among Boys
30:37 Reflecting on Personal Experiences
31:56 Future Plans and Projects
33:00 Podcast and Entrepreneurship
35:14 Favorite Cocktails and Memories
38:19 Final Thoughts and Farewell
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