In this episode, former FOX and NBC news anchor Brianna Dahlquist breaks down what PR actually is (hint: it's not press releases), how to position yourself for media attention without looking desperate/
After 8 years in the news industry, Brianna knows what the media actually want, and what makes them hit delete on your pitch in 3 seconds.
Brianna is the Founder & CEO of Agency 28 PR, where she helps nonprofits, athletes, and purpose-driven brands craft stories the media can't ignore.
Here's what you'll learn:
The truth? Your story is sitting there. You just don't know how to tell it yet.
This conversation will change that.
TIMESTAMPS:
02:16 Newsroom Roots
03:39 Branding + Marketing+ PR Defined
08:21 Leaving The News
11:31 Ladder Traps
13:24 Permission To Pivot
15:04 Behind The Pivot
23:11 Order Over Chaos
24:42 Social Media Presence
24:46 Start With Identity
26:32 Perfection Trap
28:06 AI Without Losing Voice
29:30 Pitching The Right People
31:11 Make It Newsworthy
33:19 PR Readiness Checklist
42:25 Faith Fueled Excellence
47:14 Clarity Stillness Worship
Connect with Brianna here: @briannadahlquist | https://agency28pr.com/
🎯 Ready to master your on-camera presence? https://www.cameracharismachallenge.com/
CONNECT WITH DANIELLE:
Instagram: @daniellejmartintv
Website: https://stan.store/daniellejmartintv
ABOUT THE AUTHENTIC MEDIA PODCAST:
The Authentic Media Podcast helps women entrepreneurs and business owners build a visible, profitable brand — on camera, on social media, and on YouTube. You'll learn how to show up confidently on camera, build a personal brand that attracts the right clients, create content that actually grows your business, and go from invisible to in-demand — whether you're starting from scratch or ready to scale.
New episodes every Monday. Subscribe and Build your Brand with Purpose.
