Most startups waste months doing outbound the wrong way.
In this episode of The 60 Second Podcast, Theo Yeung, CEO of The Bullpen, breaks down why mass AI-generated outreach is failing founders and what to do instead.
Rather than blasting 10,000 cold emails and hoping for replies, Theo explains the power of precision sales: small sample testing, real conversations, fast iteration, and refining messaging until meetings become predictable.
If you're a founder trying to land your first customers, this is a masterclass in smarter sales.
