In this episode, Pranav Piyush sits down with Sam Allen, CEO of Iterable and former Chief Pipeline Officer at Salesforce, to discuss the evolving role of marketing leadership.
They explore:
Why CMOs often struggle in boardrooms
The tension between short-term pipeline and long-term brand building
What CEOs actually expect from marketing leaders
How the best CEO-CMO relationships work
Why marketing leaders must think like general managers
How AI is changing hiring, org design, and leadership
Why every company needs to build an AI-native culture
If you're a CMO, VP Marketing, founder, CEO, or growth leader, this conversation offers a rare executive-level perspective on leadership, marketing strategy, and the future of work.