In this episode of The Social Media Takeaway, I’m joined by Lorna Lyons, a positive psychology expert and entrepreneur, to talk about building a sustainable, profitable business without chasing vanity metrics.
We’re diving into:
✅ How positive psychology can help you manage mental well-being while growing on social media
✅ Why engagement matters more than going viral—and how to attract the right audience
✅ The recurring revenue model—how to create a profitable membership without burnout
✅ The power of storytelling and why an email list is your biggest asset in long-term success
If you’re tired of constantly chasing new clients and want to build consistent, predictable income, this episode is for you!
🎧 Listen now & grab your free toolkit
👉 https://artisanal-hustler-4980.kit.com/0e6038aabf
SHOW CHAPTERS
00:00 Welcome and Intro
00:21 Guest Introduction: Lorna Lyons
00:51 Lorna's Journey from Teaching to Business
02:09 Positive Psychology and Social Media
04:04 Audience Growth vs. Vanity Metrics
11:03 Creating Recurring Revenue through Memberships
15:15 Social Media Strategies and Trends
18:56 Final Takeaways and Free Toolkit
Connect with Lorna Lyons:
LinkedIn
If you enjoyed this episode, be sure to subscribe to my podcast because more like this is on the way!
If you'd like to book a call to see how I can support you head over to my website here. www.sellonsocialmedia.academy/hello
👉 WHAT'S NEW: I've built an AI-powered Digital Marketing Platform, SellOn.Social. This is not a training program. It's an AI platform that helps you stand out on social media and turn followers into real enquiries and paying clients.
And please connect on social media and let me know what you thought of this episode!
LinkedIn
Instagram
Facebook
Facebook Group
