In this episode of Brand Up Podcast, we break down why YouTube Shorts might be the most powerful platform right now — and how trust, consistency, and content strategy can turn viewers into paying customers.
We cover:
- Why YouTube Shorts beats Instagram, TikTok, and Facebook for long-term growth
- How testimonials and reviews create the trust needed to sell higher-ticket offers
- The “7–14 touchpoints” rule every entrepreneur needs to understand
- Why YouTube builds deeper connection compared to short Reels or TikToks
- How one student found and joined a program entirely through YouTube
- The role of social proof, reviews, and well-branded content in driving sales
- Why building a system matters more than chasing random tactics
This isn’t theory — it’s proof that when you combine smart platforms with consistent messaging, the system will work.
🎧 Available now on Apple, Spotify, or wherever you get your podcasts.
