The Future of eSIM with Yesim | Artem Gordin on The Boon of Wireless Podcast
In this episode of The Boon of Wireless Podcast, host Jon Horovitz welcomes Artem Gordin, Chief Marketing Officer of Yesim, a global eSIM connectivity and travel tech provider redefining how people stay connected around the world. Artem breaks down the evolution of eSIM technology, its benefits for international travelers, and how Yesim is delivering seamless, app-led connectivity without physical SIM cards.
The conversation explores Yesim’s expansion into the North American market, upcoming product innovations like flexible unlimited day passes, and the company’s focus on customer experience, acquisition strategies, and carrier partnerships. Jon and Artem also discuss how eSIM solutions create new opportunities for U.S. telecom carriers and MVNOs looking to serve global travelers more efficiently.