What happens when the brightest minds in retail gather to tackle our industry's biggest challenges? Magic. eTail 2025 isn't just another conference—it's the beating heart of a year-round retail community experience that brings together innovative brands, tech pioneers, and passionate retailers who are defining what comes next.
This year's Boston event (August 11-14) features an exceptional speaker lineup from brands including Pepper, Little Sleepies, Lowe's, Nuts.com, and Slumberkins. They're tackling the questions keeping you up at night: Is SEO dead in the age of generative AI? How are successful brands mastering TikTok when content demands seem impossible? What strategies are working right now for balancing multi-channel advertising budgets?
What truly sets eTail apart are the connections you'll make. The consistently praised roundtable discussions cut through superficial networking, allowing you to dive straight into specific challenges with peers facing identical obstacles. As Lena Moriarty, Head of Marketing at eTail, powerfully states: "How many emails have you gotten today? There is nothing like shaking someone's hand and looking someone in the eyes, face to face. You don't form relationships over email and you never will."
New this year is the revamped eTail Visionary Awards celebrating industry trailblazers, plus the "Retail First Timers" initiative helping newcomers integrate seamlessly into the community. And for those planning ahead, mark your calendars for eTail Palm Springs 2026 in Q1, which will feature expanded roundtable formats to continue the conversations started in Boston.
In an increasingly uncertain retail landscape, eTail provides the human connections, strategic insights, and collaborative problem-solving that email threads and video calls simply cannot replicate. Join the retail family that's collectively shaping our industry's future—we're saving you a seat at the table.
