Stop wasting words and start making impact.
Meet Steve Woodruff, the “King of Clarity”, who’s spent 40+ years turning noise into memorable, referable communication.
In this episode, he reveals how clarity fuels success, why vague messaging kills referrals, and how YOU can create “memory darts” that stick in people’s heads and drive business forward.
If you want to be unforgettable — you need clarity. This conversation will show you how.
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Guest Bio
Steve Woodruff, widely regarded as “The King of Clarity,” brings over 40 years of experience in business, training, and communication. After early career detours in astronomy, psychology, and medical sales, Steve found his true calling: helping people and companies express their value clearly and memorably. Through his books Clarity Wins and The Point, workshops, and consulting, Steve equips individuals and organizations with tools to become referable, aligned, and impactful communicators. His signature concept, “Memory Darts,” has revolutionized how professionals craft compelling introductions and messages that stick.
Link: https://www.stevewoodruff.com
Paul Povolni (Voppa) is the founder of Voppa Creative and a creative leader with over 30 years of experience in brand strategy and design. Based in Jackson, Mississippi, he has worked with clients internationally, leading teams in award-winning branding while serving as a coach and speaker. Paul delivers workshops and keynotes on brand strategy, creative thinking, and organizational culture, and hosts The Headsmack Podcast: Conversations with Misfits. His work centers on helping organizations lead with Clarity, Creativity, and Culture.
