Description

In this episode, Joel, and Andy sit down to discuss how to identify where you are going to get the biggest bang for your buck. How to work out which social media platforms and email marketing approaches are going to be the most cost-effective.

They discuss use cases for TikTok, LinkedIn, Facebook, Telegram, Amazon Ads, direct mailing, podcasts, Clubhouse, Discord, and many more ways to catch the eye of your potential customers and convert them. As well as talking through how to spot the next big platform. Remember recessions generate change, so major platforms will emerge soon.

KEY TAKEAWAYS

• Sending emails to a nurtured list still works like crazy.
• If your website is not capturing people´data, you are leaving money on the table.
• When you post on social media only a tiny majority of your followers see it.
• It is still possible to grow amazingly quickly and do so organically. Where you can do this is shared in the podcast.
• Recessions, pandemics and times of crisis create change, particularly online, so new platforms will emerge over the next few years.
• Facebook ads are still extremely powerful.
• You need to know when to leave a platform.
• The meta space has huge potential.
• Persistence and consistent posting or ads are what generate sales.

BEST MOMENTS

‘Email in terms of nurturing is still fucking awesome. ´

‘Serious business owners are playing. They're identifying which platform has the opportunity, looking for patterns it follows that have made other platforms successful in the past.’

‘Don’t post a video once a month. And expect tick tock to revolutionise you.’

VALUABLE RESOURCES

https://fixmymarketing.co.uk

The Codebreak Club: https://www.facebook.com/groups/codebreakclub/about/

Stay Hungry podcast series

Stay Hungry Bestselling Book

Marketing coaching: www.andyandjoel.com

Done-for-you marketing: www.codebreak.co.uk

If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call. 

After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action-takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/

ABOUT THE HOSTS

Joel Stone

Links:

Website: https://www.codebreak.co.uk
Instagram: https://www.instagram.com/codebreakcrew/
Facebook: https://facebook.com/codebreakcrew/

Joel's Instagram: https://www.instagram.com/joelstoneofficial/
Joel's Facebook: https://facebook.com/joelstoneofficial/

Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers

Arrange a call with Codebreak: https://form.jotform.com/241272835208051