Description

In this episode, Joel, and Andy ask and answer the question – TikTok marketing yes, or no? 

With 13 million TikTok users in the UK, the eyeballs are there. But to benefit you have to be realistic and take the right approach. During the podcast, Joel and Andy explain what you need to do to crack the TikTok marketing code.

KEY TAKEAWAYS

• Regular TikTok users spend an average of 41 minutes a day on the platform.
• TikTok is in its infancy, so it is still easy to get exposure organically.
• If you are going to use TikTok, right now is the time to start. Why is explained in the podcast.
• To gain traction you will need to publish 3 or 4 videos a day.
• The cost of lead generation via TikTok is currently low.
• Don´t be put off if not many in your industry are doing it. Recognise it as an opportunity.
• The TikTok platform facilitates very deep targeting.
• You will be surprised by the range of people that can be reached by TikTok.
• There is no way the Chinese state is going to let TikTok fail. It is here to stay.

BEST MOMENTS

‘The number of TikTok users in the UK tops thirteen million, so the eyeballs are there. ´

‘If you are going to have a proper go at any social media channel, the opportunity is bigger with TikTok, right now.’

‘Ultimately, TikTok is not going away and … at the moment because the advertising costs are comparatively low.’

VALUABLE RESOURCES

Stay Hungry podcast series

Stay Hungry Bestselling Book

Marketing coaching: www.andyandjoel.com

Done-for-you marketing: www.codebreak.co.uk

If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call. 

After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/

ABOUT THE HOSTS

Joel Stone

Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with A

Links:

Website: https://www.codebreak.co.uk
Instagram: https://www.instagram.com/codebreakcrew/
Facebook: https://facebook.com/codebreakcrew/

Joel's Instagram: https://www.instagram.com/joelstoneofficial/
Joel's Facebook: https://facebook.com/joelstoneofficial/

Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers

Arrange a call with Codebreak: https://form.jotform.com/241272835208051