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A lot of sales fall apart after a good first conversation. Interest is there, the meeting goes well, and then the follow-up never quite lands.

In this episode, Bob and Jeremy talk through what effective sales follow-up looks like. They cover how to set it up properly in the first place, how to agree next steps that actually stick, and why so many opportunities get left hanging.

You’ll hear practical advice on managing follow-up without overcomplicating it, using proof and outcomes to help people decide, and avoiding the habits that stop salespeople going back to warm prospects. There’s also a look at the mindset issues that get in the way, and a follow-up phrase that probably needs to disappear from sales conversations for good.

If deals are stalling after a strong start, this episode will help you get clearer, more consistent, and more effective with your follow-up.

Explore resources, insights, and tools tailored to support your team's success and strategic growth at realitytraining.com.