On this week’s The Big Picture, Eddy Perez, Founder and CEO of Equity Prime Mortgage, joins the show to talk about leadership, purpose, and how culture can redefine an entire organization. A first-generation Cuban American and industry trailblazer, Eddy shares his journey from top-producing originator to leading a national lender recognized on the Inc. 5000, and how his father’s story of resilience continues to shape his mission today.
We dig into what it means to build a values-driven mortgage company, the power of advocacy in affordable housing, and how leaders can empower people more both inside and outside the industry. With characteristic candor and passion, Eddy offers lessons on growth, integrity, and why success means more when it lifts others along the way.