Description

In this episode of Delivered, you can learn how to unlock your brand’s full potential with business storytelling. 

We sat down with Gareth Dimelow, chief storyteller and co-founder of Inside Stories. Gareth’s unique approach was born out of frustration with the marketing industry’s over-reliance on content over story. He’s now on a mission to help business owners authentically engage with their target audience through storytelling.

Key learnings: 

• Find out what business storytelling is and the science behind its effectiveness
• Understand the difference between storytelling and content creation
• Learn Gareth’s three M’s of compelling storytelling: meaningful, memorable & moving
• Get inspired by real-life examples of impactful business storytelling

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About Infinum
Delivered is brought to you by a leading digital product agency, Infinum. We've been consulting, workshopping, and delivering advanced digital solutions since 2005.

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