When you transition from Silicon Valley software engineering to the creative world of podcasting, you bring a unique "systems-first" perspective. This week, Josh Troche sits down with Nathalie Doremieux, founder of The Membership Lab, to discuss why brand building with podcasting is the ultimate tool for humanizing complex business systems.
Nathalie reveals her "logical" path from IT to marketing and why hearing a person’s voice accelerates the trust factor in a way that written text simply cannot. One of my favorite things about thie episode is that Nathalie really dives into how to change a podcast into a scalable lead-generation engine.
In this episode, we dive deep into:
Connect with Nathalie Doremieux:
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