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It feels really good to refer people to someone who does good work. Really! People love to send referrals. However, it's quite possible you could be making it a lot easier for people to send clients and customers. In this episode I explain the mistake many of us make in our marketing and what we can do to make ourselves a lot more referable.

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My mission is to change the way small business owners market themselves and it’s very important to me that I reach as many people as possible.